Vice Media

Brooklyn, New York

80,000 SF

The Switzer Group was retained by Vice Media LLC, a cutting edge global youth media organization, to design and build out their corporate headquarters in Brooklyn, New York. The complex, design-build project links two adjacent early 20th century brick, steel, wood and concrete buildings: a three-story, 21,000 sq. ft. former Domino Sugar warehouse at 49 South 2nd Street and a two-story 44,000-plus sq. ft. facility at 289 Kent Avenue.
The South 2nd Street building and portions of the Kent building, which has a new penthouse addition, were previously occupied. Maintaining its industrial quality and proportions, the Switzer Group converted the Kent building’s former garage to a light-filled entrance lobby and reception that anchors the complex and fans out to a main café bar, lounges and access to the South 2nd Street’s collaborative office space, conference rooms and executive offices.

Through a series of bay doors, the entire lobby level opens to an outdoor “living room” deck and green roof garden, challenging the boundaries between interior and exterior space. Vice’s Kitchen Filming Studio, a working professional kitchen, and two conference rooms provide additional access to daylight on the lobby level.

Providing structural and interior design and build-out, The Switzer Group conducted zoning studies, designed new infrastructure including elevators, and modified the building envelope and egress.

The designs for the new IBM work environment were well conceived, flexible, adapted to the local market and award winning. I could not have asked for a more responsive, pleasant, customer focused, collaborative team that routinely went above and beyond to ensure we met all of our project goals.

Phil Calabrese, IBM RESO Global Strategic Projects Leader